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Master of Science [MSc] Corporate Communication and Public Affairs (Session 2022/23)

Course Specification: Core Award Data

Course Specification: Student Learning Experience

 

  Distance Learning
  Stage 1   Semester 1 CREDITS LEVEL  
  CBM822   Marketing Strategy 15 SCQF 11   A B
  Choose 1 option module from the following group:
  
Rt:A Rt:B
  CB4005   Commercial And Corporate Film-Making 15 SCQF 10  
  CBM006   Media and Society 15 SCQF 11  
    Total for Semester:   30  
Route A - Students starting in September Part-Time undertake their first semester [Semester 1] in September
Route B - Students starting in January Part-Time undertake their second semester [Semester 1] in September
 
  Distance Learning
  Stage 1   Semester 2 CREDITS LEVEL  
  CBM036   Politics and the Media 15 SCQF 11   A B
  CBM065   Public Relations Theory And Practice 15 SCQF 11   A B
    Total for Semester:   30  
Route A - Students starting in September Part-Time undertake their second semester [Semester 2] in January
Route B - Students starting in January Part-Time undertake their first semester [Semester 2] in January
 
  Distance Learning
  Stage 1   Semester 3 CREDITS LEVEL  
  CBM805   Strategic Digital Communications 30 SCQF 11   A B
    Total for Semester:   30  
Route A - Students starting in September undertake their third semester [Semester 3] in September.
Route B - Students starting in January undertake their fourth semester [Semester 3] in September
 
  Distance Learning
  Stage 1   Semester 4 CREDITS LEVEL  
  CBM300   Professional Skills Enhancement 15 SCQF 11   A B
  CBM839   Methods, Metrics And Analytics 15 SCQF 11   A B
    Total for Semester:   30  
Route A - Students starting in September undertake their fourth semester [Semester 4] in January
Route B - Students starting in January undertake their third semester [Semester 4] in January
 
  Distance Learning
  Stage 1   Semester 5 CREDITS LEVEL  
  CBM101   Research Project 60 SCQF 11  
    Total for Semester:   60  
 
  Distance Learning
  Stage 1   Semester 6 CREDITS LEVEL  
  CBM101   Research Project 60 SCQF 11  
    Total for Semester:   60  
 
    Total for Stage: 240    
 
 
  Distance Learning Full-Time
  Stage 1   Semester 1 CREDITS LEVEL  
  CBM300   Professional Skills Enhancement 15 SCQF 11   B
  CBM805   Strategic Digital Communications 30 SCQF 11   A
  CBM822   Marketing Strategy 15 SCQF 11   A B
  CBM839   Methods, Metrics And Analytics 15 SCQF 11   B
  Choose 1 option module from the following group:
  
Rt:A Rt:B
  CB4005   Commercial And Corporate Film-Making 15 SCQF 10  
  CBM006   Media and Society 15 SCQF 11  
    Total for Semester:   60  
Route A - Students starting in September undertake their first semester [Semester 1] in September
Route B - Students starting in January undertake their second semester [Semester 1] in September
 
  Distance Learning Full-Time
  Stage 1   Semester 2 CREDITS LEVEL  
  CBM036   Politics and the Media 15 SCQF 11   A B
  CBM065   Public Relations Theory And Practice 15 SCQF 11   A B
  CBM300   Professional Skills Enhancement 15 SCQF 11   A
  CBM805   Strategic Digital Communications 30 SCQF 11   B
  CBM839   Methods, Metrics And Analytics 15 SCQF 11   A
    Total for Semester:   60  
Route A - Students starting in September undertake their second semester [Semester 2] in January
Route B - Students starting in January undertake their first semester [Semester 2] in January
 
  Distance Learning Full-Time
  Stage 1   Semester 3 CREDITS LEVEL  
  CBM101   Research Project 60 SCQF 11  
    Total for Semester:   60  
 
    Total for Stage: 180    
 
 
  Full-Time
  Stage 1   Semester 1 CREDITS LEVEL  
  CBM300   Professional Skills Enhancement 15 SCQF 11   B
  CBM805   Strategic Digital Communications 30 SCQF 11   A
  CBM822   Marketing Strategy 15 SCQF 11   A B
  CBM839   Methods, Metrics And Analytics 15 SCQF 11   B
  Choose 1 option module from the following group:
  
Rt:A Rt:B
  CB4005   Commercial And Corporate Film-Making 15 SCQF 10  
  CBM006   Media and Society 15 SCQF 11  
    Total for Semester:   60  
Route A - Students starting in September undertake their first semester [Semester 1] in September
Route B - Students starting in January undertake their second semester [Semester 1] in September
 
  Full-Time
  Stage 1   Semester 2 CREDITS LEVEL  
  CBM036   Politics and the Media 15 SCQF 11   A B
  CBM065   Public Relations Theory And Practice 15 SCQF 11   A B
  CBM300   Professional Skills Enhancement 15 SCQF 11   A
  CBM805   Strategic Digital Communications 30 SCQF 11   B
  CBM839   Methods, Metrics And Analytics 15 SCQF 11   A
    Total for Semester:   60  
Route A - Students starting in September undertake their second semester [Semester 2] in January.
Route B - Students starting in January undertake their first semester [Semester 2] in January.
 
  Full-Time
  Stage 1   Semester 3 CREDITS LEVEL  
  CBM101   Research Project 60 SCQF 11  
    Total for Semester:   60  
 
    Total for Stage: 180    
 
 
  Part-Time
  Stage 1   Semester 1 CREDITS LEVEL  
  CBM822   Marketing Strategy 15 SCQF 11   A B
  Choose 1 option module from the following group:
  
Rt:A Rt:B
  CB4005   Commercial And Corporate Film-Making 15 SCQF 10  
  CBM006   Media and Society 15 SCQF 11  
    Total for Semester:   30  
Route A - Students starting in January undertake their second semester [Semester 1] in September
Route B - Students starting in September undertake their first semester [Semester 1] in September
 
  Part-Time
  Stage 1   Semester 2 CREDITS LEVEL  
  CBM036   Politics and the Media 15 SCQF 11   A B
  CBM065   Public Relations Theory And Practice 15 SCQF 11   A B
    Total for Semester:   30  
Route A - Students starting in September undertake their second semester [Semester 2] in January
Route B - Students starting in January undertake their first semester [Semester 2] in January.
 
  Part-Time
  Stage 1   Semester 3 CREDITS LEVEL  
  CBM805   Strategic Digital Communications 30 SCQF 11   A B
    Total for Semester:   30  
Route A - Students starting in September undertake their third semester [Semester 3] in September.
Route B - Students starting in January undertake their fourth semester [Semester 3] in September.
 
  Part-Time
  Stage 1   Semester 4 CREDITS LEVEL  
  CBM300   Professional Skills Enhancement 15 SCQF 11   A B
  CBM839   Methods, Metrics And Analytics 15 SCQF 11   A B
    Total for Semester:   30  
Route A - Students starting in September undertake their fourth semester [Semester 4] in January
Route B - Students starting in January undertake their third semester [Semester 4] in January.
 
  Part-Time
  Stage 1   Semester 5 CREDITS LEVEL  
  CBM101   Research Project 60 SCQF 11  
    Total for Semester:   60  
 
  Part-Time
  Stage 1   Semester 6 CREDITS LEVEL  
  CBM101   Research Project 60 SCQF 11  
    Total for Semester:   60  
 
    Total for Stage: 240    
 
 

 

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