Module Database Search


Module Title
Production and Consumption in Everyday Life

Keywords
Rationality, McDonaldisation, Consumerism, Work, Aura, Authenticity and Alienation.

ReferenceSS2016
SCQF LevelSCQF 8
SCQF Points15
ECTS Points7.5
CreatedMay 2002
ApprovedJune 2002
AmendedAugust 2004
Version No.3

Prerequisites for Module

None.

Corequisite Modules

None.

Precluded Modules

None.

Aims of Module

To discuss how modernity has affected production and consumption both for individuals and society.

Learning Outcomes for Module

On completion of this module, students are expected to be able to:

1. Summarise trends within production and consumption.
2. Discuss an issue relating to production and consumption in modernity.
3. Relate the discussion on production and consumption in modernity to appropriate theorists and evidence.

Indicative Module Content

The legacy of the Enlightenment Project.
Rationality versus irrationality.
Bauman and modernity.
Benjamin and aura.
McDonaldisation, Disney and society.
Mafesoli versus Mestrovic and post-emotionalism.
Marx and alienation.
The Protestant work ethic and the romantic consumption ethic.
Sociology of the body.
Globalisation and the subsuming of local traditions.
Anti-capitalism and other resistance and escape strategies.

Indicative Student Workload

Contact Hours

Full Time
Workshops
20
Directed Group Study
20

Directed Study

 
Directed Study
50

Private Study

 
Private Study
60

Mode of Delivery

A student centred approach involving workshops and use of media materials.

Assessment Plan

Learning Outcomes Assessed
Coursework 1,2,3

The coursework assessment will be in the format of a half-hour presentation on a selected topic that will be agreed with the module co-ordinator.

Indicative Bibliography

1.CORRIGAN, P., 1997. The Sociology of Consumption: an Introduction. London: Sage
2.GRINT, K., 2000. Work and Society: A Reader. Cambridge: Polity Press.
3.MESTROVIC, S., 1997. Post-emotional Society. Sage.
4.RITZER, G., 2000. The McDonaldization of Society. Thousand Oaks, C A: Pine Forge Press.



Robert Gordon University, Garthdee House, Aberdeen, AB10 7QB, Scotland, UK: a Scottish charity, registration No. SC013781