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MODULE DESCRIPTOR
Module Title
Research Methods for Managers
Reference CBM710 Version 1
Created April 2022 SCQF Level SCQF 11
Approved July 2019 SCQF Points 15
Amended July 2019 ECTS Points 7.5

Aims of Module
To provide the student with an ability to identify and utilise appropriate strategies and techniques for the purpose of individual investigations and research in professional development and practice.

Learning Outcomes for Module
On completion of this module, students are expected to be able to:
1 Determine relevant and feasible research questions, applying critical theories where appropriate, in relation to professional practice, organisational decision making, and policy analysis.
2 Select choice of research techniques of utility to professional practice, demonstrating ability to justify choices made.
3 Critically evaluate a research design and methodology for a dissertation/project topic.
4 Critically evaluate, the quality and value of research in professional practice.

Indicative Module Content
Research in a professional context, in support of planning, decision-making and policy analysis; the impact of research. Research principles (eg validity, reliability, generalisability); qualitative and quantitative approaches and rationale (eg case studies; action research; surveys; experimental and quasi-experimental design; critical approaches); and data collection techniques (e.g. questionnaire, observation and interview design). Data management, analysis, interpretation and presentation and preparation; the application of statistical techniques; coding, categorising and pattern seeking in qualitative data; tabulation and graphing). Research writing, publishing and dissemination. Research management; planning and organising a research project; identifying researchable issues; use of literature and libraries and ICT; time and task management; costing research; organising fieldwork and contacts; consent, confidentiality and ethical issues.

Module Delivery
Face-to-face classroom methods (lectures, tutorials) are combined with computer-mediated activities. Paper and/or web-based learning materials, seminars and/or on-line support, with group work supported by discussion forums. Emphasis is placed on an interactive approach to communication and learning, with student involvement fostered through discussions and group working.

Indicative Student Workload Full Time Part Time
Contact Hours N/A 32
Non-Contact Hours N/A 118
Placement/Work-Based Learning Experience [Notional] Hours N/A N/A
TOTAL N/A 150
Actual Placement hours for professional, statutory or regulatory body    

ASSESSMENT PLAN
If a major/minor model is used and box is ticked, % weightings below are indicative only.
Component 1
Type: Coursework Weighting: 100% Outcomes Assessed: 1, 2, 3, 4
Description: An individual research proposal

MODULE PERFORMANCE DESCRIPTOR
Explanatory Text
The module is assessed by one component: C1 - Coursework - 100% weighting. An overall minimum grade D is required to pass the module.
Module Grade Minimum Requirements to achieve Module Grade:
A The student needs to achieve an A in Coursework 1
B The student needs to achieve a B in Coursework 1
C The student needs to achieve a C in Coursework 1
D The student needs to achieve a D in Coursework 1
E The student needs to achieve an E in Coursework 1
F The student needs to achieve an F in Coursework 1
NS Non-submission of work by published deadline or non-attendance for examination

Module Requirements
Prerequisites for Module None.
Corequisites for module None.
Precluded Modules None.

INDICATIVE BIBLIOGRAPHY
1 KOZINETS, R., BELK, R.W., & FISCHER, E., 2012. Qualitative Consumer and Marketing Research. New York: Sage Pubn Inc.
2 FIELD, A., MILES, J. and FIELD, Z., 2012. Discovering statistics using R. London: Sage.
3 REID, N., 2010. Getting published in international journals: writing strategies for European social scientists. Oslo: Norwegian Social Research Institute.
4 BELK, R.W., FISCHER, E. and KOZINETS, R.V., 2012. Qualitative consumer and marketing research. London: Sage
5 LEVIN, P., 2011. Excellent dissertations! 2nd ed. Maidenhead: McGraw-Hill Open University Press. ebook
6 MATTHEWS, B. and ROSS, L., 2010. Research methods: a practical guide for the social sciences. Harlow: Longman. ebook
7 MAY, T., 2011. Social research: issues, methods and process. 4th ed. Maidenhead: Open University Press.
8 SAUNDERS, M. and THOMSON, P., 2012. Research methods for business students. 6th ed. Harlow: Thornton.


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