Module Database Search



MODULE DESCRIPTOR
Module Title
Main Event 1: Planning and Delivery
Reference CB4013 Version 2
Created January 2020 SCQF Level SCQF 10
Approved June 2018 SCQF Points 15
Amended August 2020 ECTS Points 7.5

Aims of Module
The aim of this module is to give students an opportunity to demonstrate their complete understanding of the practical aspects of event management via the planning and delivery of a live charitable event.

Learning Outcomes for Module
On completion of this module, students are expected to be able to:
1 Demonstrate an ability to critically evaluate the feasibility of event concepts and develop comprehensive proposals for such processes.
2 Demonstrate the ability to manage and record individual progress through the regular reporting of event planning activities.
3 Demonstrate a critical understanding of appropriate professional practices and actions via the production and management of a live event.

Indicative Module Content
event management, event design, event marketing, event finance, event project management, event logistics, event delivery, event sponsorship, event fundraising

Module Delivery
This module is primarily student led, with students receiving supervision from both an academic mentor and an industry-based specialist.

Indicative Student Workload Full Time Part Time
Contact Hours 36 N/A
Non-Contact Hours 114 N/A
Placement/Work-Based Learning Experience [Notional] Hours N/A N/A
TOTAL 150 N/A
Actual Placement hours for professional, statutory or regulatory body    

ASSESSMENT PLAN
If a major/minor model is used and box is ticked, % weightings below are indicative only.
Component 1
Type: Coursework Weighting: 30% Outcomes Assessed: 1
Description: Group Presentation
Component 2
Type: Coursework Weighting: 70% Outcomes Assessed: 2, 3
Description: Group Practical Assessment

MODULE PERFORMANCE DESCRIPTOR
Explanatory Text
The calculation of the overall grade for this module is based on 30% weighting of C1 and 70% weighting of C2 components. An overall minimum grade D is required to pass the module.
Coursework:
Coursework: A B C D E F NS
A A B B C D E
B A B C C D E
C B B C D D E
D B C C D E E
E B C D D E F
F E E E E E F
NS Non-submission of work by published deadline or non-attendance for examination

Module Requirements
Prerequisites for Module None.
Corequisites for module None.
Precluded Modules None.

INDICATIVE BIBLIOGRAPHY
1 BOWDIN, G.A.J., et al. 2011. Events management. 3rd ed. Oxford: Elsevier Butterworth-Heinemann. ebook
2 EVENTSCOTLAND, 2006. Events management: a practical guide. Edinburgh: EventScotland.
3 SHONE, A., and PARRY, B., 2010. Successful event management: a practical handbook. 3rd ed. London: Thomson Learning.


Robert Gordon University, Garthdee House, Aberdeen, AB10 7QB, Scotland, UK: a Scottish charity, registration No. SC013781