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| MODULE DESCRIPTOR | |||
|---|---|---|---|
| Module Title | |||
| Managing Events | |||
| Reference | CB3987 | Version | 3 |
| Created | May 2022 | SCQF Level | SCQF 9 |
| Approved | June 2018 | SCQF Points | 15 |
| Amended | August 2022 | ECTS Points | 7.5 |
| Aims of Module | |||
|---|---|---|---|
| This module provides students with the academic and applied practical skills to plan, manage and evaluate a live, hospitality event. | |||
| Learning Outcomes for Module | |
|---|---|
| On completion of this module, students are expected to be able to: | |
| 1 | Review appropriate event planning skills to conceptualize a viable event. |
| 2 | Demonstrate event management processes through the hosting of a live event. |
| 3 | Assess the event planning and execution process, in relation to a live event. |
| 4 | Demonstrate the ability to work collaboratively within teams and with a range of stakeholders |
| Indicative Module Content |
|---|
| Objectives of events and event typologies. The event planning process and techniques, project management tools and operational complexities. Budgeting and marketing. Risk identification and strategies. Real-time management of an event and the participant experience. Post-event evaluation evaluations and client feed-back. Students will apply all of these elements in the delivery of, and reflection upon, a live event. |
| Module Delivery |
|---|
| The module will be taught through a combination of lecture sessions, workshops to support the event planning process and student-centered learning activities. |
| Indicative Student Workload | Full Time | Part Time |
|---|---|---|
| Contact Hours | 32 | 32 |
| Non-Contact Hours | 118 | 118 |
| Placement/Work-Based Learning Experience [Notional] Hours | N/A | N/A |
| TOTAL | 150 | 150 |
| Actual Placement hours for professional, statutory or regulatory body |
| ASSESSMENT PLAN | |||||
|---|---|---|---|---|---|
| If a major/minor model is used and box is ticked, % weightings below are indicative only. | |||||
| Component 1 | |||||
| Type: | Coursework | Weighting: | 100% | Outcomes Assessed: | 1, 2, 3, 4 |
| Description: | Group and Individual Portfolio Assessment | ||||
| MODULE PERFORMANCE DESCRIPTOR | |
|---|---|
| Explanatory Text | |
| The calculation of the overall grade for this module is based on 100% weighting of C1. An overall minimum grade D is required to pass the module. | |
| Module Grade | Minimum Requirements to achieve Module Grade: |
| A | The student needs to achieve an A in C1. |
| B | The student needs to achieve a B in C1. |
| C | The student needs to achieve a C in C1. |
| D | The student needs to achieve a D in C1. |
| E | The student needs to achieve an E in C1. |
| F | The student needs to achieve a F in C1. |
| NS | Non-submission of work by published deadline or non-attendance for examination |
| Module Requirements | |
|---|---|
| Prerequisites for Module | None. |
| Corequisites for module | None. |
| Precluded Modules | None. |
| ADDITIONAL NOTES |
|---|
| This module is delivered at BHMS, Switzerland |
| INDICATIVE BIBLIOGRAPHY | |
|---|---|
| 1 | BADEN, C.,KENNELL, J., ABSON, E. and WILDE, N. 2017. Events Management: an Introduction London: Routledge |
| 2 | DOWSON, R. and BASSETT, D. 2018. Event Planning and Management: Principles, Planning and Practice. 2nd ed. London: Kogan Page. |
| 3 | PARRY, B. and SHONE, A. 2019. Successful Event Management: a Practical Handbook. 5th ed. Boston: Cengage |
| 4 | RAJ, R., WALTERS, P. and RASHID, T., 2017. Events Management: Principles and Practice. 3rd ed. London: Sage. |
| 5 | International Journal of Event and Festival Management. Emerald. |