Module Database Search

Module Title
Strategic Management Environment
Reference BSM146 Version 6
Created March 2017 SCQF Level SCQF 11
Approved September 2014 SCQF Points 15
Amended August 2017 ECTS Points 7.5

Aims of Module
To provide an introduction to the strategic management environment and provide a basis for comprehensive study of strategic management in a range of contexts. To explore key constitutents of the strategic management environment. To develop knowledge of and skills in the interpretation of the strategic management environment through an exploration of approaches and techniques which contribute to complex problem and opportunity identification in uncertain and dynamic business environments.

Learning Outcomes for Module
On completion of this module, students are expected to be able to:
1 Interrogate and interpret the key constituents of the strategic management environment, evaluating the implications for organizational design and strategic development
2 Evaluate the relationship between the strategic environment and choice and decision-making options for strategic managers
3 Utilize clusters of analytical approaches, tools and techniques which underpin problem and opportunity identification in the strategic management environment
4 Investigate the relationship between the organization and its stakeholder groups, recognizing the potentially contradictory perspectives and notions of strategic value and purpose held by different interest groups

Indicative Module Content
Defining the strategic management environment; the relationship between culture and the strategic environment; exploring different organizational contexts, including the public sector and not-for-profit; approaches to understanding the strategic business environment; analyzing and interpreting the wide external environment; analyzing and interpreting the operating and competitive environment; analyzing and interpreting the internal organizational environment, including organizational culture, orientation and style; analyzing factors influencing strategic choices, including organizational capability and allocation; strategy, organizational design and structure - the 'strategic architecture' of the firm; corporate and strategic governance; strategic leadership; ethics and corporate social responsibility.

Module Delivery
Weekly lectures introduce the core conceptual and theoretical discourse in the discipline, supported by tutorial activites to develop skills and application through case study analysis and development.

Indicative Student Workload Full Time Part Time
Contact Hours 48 48
Non-Contact Hours 102 102
Placement/Work-Based Learning Experience [Notional] Hours N/A N/A
TOTAL 150 150
Actual Placement hours for professional, statutory or regulatory body    

If a major/minor model is used and box is ticked, % weightings below are indicative only [for the purposes of the Key Information Set (KIS)]
Component 1
Type: Coursework Weighting: 100% Outcomes Assessed: 1, 2, 3, 4
Description: Written Management Report

Explanatory Text
The module is assessed by one component: C1 - Coursework - 100% weighting. Module Pass Mark = Grade D (40%)
Module Grade Minimum Requirements to achieve Module Grade:
A 70% or above
B 60% - 69%
C 50% - 59%
D 40% - 49%
E 35% - 39%
F 0% - 34%
NS Non-submission of work by published deadline or non-attendance for examination

Module Requirements
Prerequisites for Module MBA Core Modules or equivalent.
Corequisites for module None.
Precluded Modules None.

The lecture series to be delivered as audiocasts for the online-distance-learning cohort, supplemented with additional textual information and tutorial activity support, as appropriate

1 JOHNSON, G., WHITTINGTON, R., SCHOLES, K., ANGWIN, D. and REGNER, P., 2014. Exploring strategy: text and cases. 10th ed. Harlow: Financial Times/Prentice Hall. ebook.
2 MINTZBERG, H., LAMPEL, J. and AHLSTRAND, B., 2008. Strategy bites back: it is a lot more and less than you ever imagined. Harlow: Financial Times/Prentice Hall. also e-book.
3 GRANT, R.M., 2013. Contemporary strategy analysis. 8th ed. West Sussex, UK: John Wiley & Sons.
4 LYNCH, R., 2012. Strategic management. 6th ed. Harlow: Pearson. ebook
5 GRANT, R.M. and JORDAN, J., 2012. Foundations of strategy. West Sussex, UK: John Wiley & Sons.
6 BENSOUSSAN, B. and FLEISHER, C.S., 2013. Analysis without paralysis: 12 tools to make better strategic decisions. 2nd ed. New Jersey: Pearson.
7 ADDITIONAL READINGS: Financial Times Long Range Planning Business press in general DATABASES: Business Source Complete Emerald Science Direct.


Robert Gordon University, Garthdee House, Aberdeen, AB10 7QB, Scotland, UK: a Scottish charity, registration No. SC013781