Module Database Search

Module Title
Business Enterprise Concepts
Reference BS3390 Version 2
Created February 2017 SCQF Level SCQF 9
Approved May 2014 SCQF Points 20
Amended August 2017 ECTS Points 10

Aims of Module
To demonstrate knowledge of enterprise concepts through application.

Learning Outcomes for Module
On completion of this module, students are expected to be able to:
1 Analyse and evaluate the principles of the business environment.
2 Apply enterprise concepts knowledge.
3 Demonstrate an ability to effectively communicate an understanding of enterprise concepts.

Indicative Module Content
Strategic management; competitive environment; project management; relationship management; global environment; marketing; operations; human capital; ethics; information systems.

Module Delivery
The mode of delivery is Distance Learning - with a focus on the use of interactive online activities such as forums and chat rooms.

Indicative Student Workload Full Time Part Time
Contact Hours 4 4
Non-Contact Hours 196 196
Placement/Work-Based Learning Experience [Notional] Hours N/A N/A
TOTAL 200 200
Actual Placement hours for professional, statutory or regulatory body    

If a major/minor model is used and box is ticked, % weightings below are indicative only.
Component 1
Type: Coursework Weighting: 100% Outcomes Assessed: 1, 2, 3

Explanatory Text
The module is assessed by one component: C1 - Coursework - 100% weighting. Module Pass Mark = Grade D (40%)
Module Grade Minimum Requirements to achieve Module Grade:
A 70% or above
B 60% - 69%
C 50% - 59%
D 40% - 49%
E 35% - 39%
F 0% - 34%
NS Non-submission of work by published deadline or non-attendance for examination

Module Requirements
Prerequisites for Module None.
Corequisites for module None.
Precluded Modules None.

1 CAMERON, S., 2008. The business student's handbook. 4th ed. Harlow: Pearson Education.
2 CREME, P. and LEA, M.R., 2008. Writing at university: a guide for students. 3rd ed. Maidenhead: Open University Press.
3 LYNCH, R.L., 2006. Corporate strategy. 4th ed. Harlow: Financial Times Prentice Hall.
4 WORTHINGTON, I. and BRITTON, C., 2006. The business environment. 5th ed. Harlow: Financial Times Prentice Hall.

Robert Gordon University, Garthdee House, Aberdeen, AB10 7QB, Scotland, UK: a Scottish charity, registration No. SC013781