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MODULE DESCRIPTOR
Module Title
Enterprise Creation
Reference BSM2530 Version 10
Created August 2021 SCQF Level SCQF 11
Approved July 2019 SCQF Points 15
Amended August 2021 ECTS Points 7.5

Aims of Module
To develop a critical understanding of entrepreneurship in the context of new venture creation. Learners will apply the principles and practices of entrepreneurship and will develop, communicate and critically evaluate new business ideas using business model theory.

Learning Outcomes for Module
On completion of this module, students are expected to be able to:
1 Critically analyse and discuss relevant principles, methods and challenges of enterprise creation.
2 Critique business ideas utilising business model theory.
3 Translate a business idea into a written business plan.
4 Explain and defend a business plan to a panel of assessors as a team.

Indicative Module Content
Through workshops, seminars and case studies, students will be introduced to the principles, methods and challenges of enterprise creation, with a specific focus being placed on the process of preparing a written business plan appropriate for presentation to a panel of potential business investors. Individual topics covered will include: approaches to generating business ideas; raising finance; business growth strategy; networking; and business plan formats and components.

Module Delivery
On-campus: lectures; seminars; group discussions; group activities; presentation; directed reading and research; case studies. Online learning: individual activity worksheets; group discussion forums; online group activities; directed reading and research; case studies.

Indicative Student Workload Full Time Part Time
Contact Hours 36 36
Non-Contact Hours 114 114
Placement/Work-Based Learning Experience [Notional] Hours N/A N/A
TOTAL 150 150
Actual Placement hours for professional, statutory or regulatory body    

ASSESSMENT PLAN
If a major/minor model is used and box is ticked, % weightings below are indicative only.
Component 1
Type: Coursework Weighting: 40% Outcomes Assessed: 1
Description: Individual report
Component 2
Type: Coursework Weighting: 60% Outcomes Assessed: 2, 3, 4
Description: Team business plan and plan defence

MODULE PERFORMANCE DESCRIPTOR
Explanatory Text
The calculation of the overall grade for this module is based on 40% weighting of C1- Coursework (horizontal axis) and 60% weighting of C2-coursework (vertical axis) components. An overall minimum grade D is required to pass the module.
Coursework:
Coursework: A B C D E F NS
A A A B B C E
B B B B C C E
C B C C C D E
D C C D D D E
E C D D E E E
F E E E E F F
NS Non-submission of work by published deadline or non-attendance for examination

Module Requirements
Prerequisites for Module None.
Corequisites for module None.
Precluded Modules None.

INDICATIVE BIBLIOGRAPHY
1 BARROW, C., BARROW, P. and BROWN, R., 2021. The business plan workbook: a step-by-step guide to creating and developing a successful business Author/Creator Barrow, Colin, author. . 10th ed. London: Kogan Page. ebook
2 BURNS, P., 2022. Entrepreneurship and small business. 5th ed. Boston: Palgrave.
3 BURNS, P., 2018. New Venture Creation: A Framework for Entrepreneurial Start-Ups. Palgrave.


Robert Gordon University, Garthdee House, Aberdeen, AB10 7QB, Scotland, UK: a Scottish charity, registration No. SC013781